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McCall Design Group began working on projects for Gap Inc. the day the firmed opened its doors. Collaborating with such a large corporation challenged the firm to develop a level of design that would enhance a company’s brand image and adapt that brand to a series of different sites and cities. As the Gap brand developed, so our designs had to continually adapt to changes in the brand and in the relationship we maintained with a growing client. Our work with Gap, Inc. has led to projects for other Gap brands including Banana Republic and Old Navy. |
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